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Frances Jackson × Ethan Rhodes

Fri 18 Sept, 16:20 NY · fjackson@example.com · Pitched No Close

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38:06 / 57:44
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Transcript

0:05Ethan Rhodes Hey Frances, it's Ethan from Ledgerline — can you hear me okay?
0:43Frances Jackson Yeah, loud and clear. Thanks for making the time.
1:57Ethan Rhodes Of course. So I saw your application come through after the workshop. What made you book the call?
3:11Frances Jackson I watched the whole workshop and the pricing part was the first time it clicked for me.
5:53Ethan Rhodes Got it. Walk me through where you are right now — are you selling anything at the moment?
7:45Frances Jackson A little. Maybe four or five hundred a month, mostly clothes.
11:48Ethan Rhodes And if we fast forward six months and this has worked — what does that look like for you?
12:50Frances Jackson2 Having a proper business, not a hobby.
17:39Ethan Rhodes What has stopped you getting there on your own so far?
18:41Frances Jackson I bought a pallet and lost money on it, so now I am nervous.
24:33Ethan Rhodes Let me ask — if this made sense, how would you be looking to invest in yourself?
25:27Frances Jackson1 Honestly I do not have much spare right now.
31:49Ethan Rhodes3 So here is how Flip Lab works. Twelve weeks, a sourcing playbook, weekly live calls with Marcus and the coaches, and a pricing desk you can send items to.
34:51Frances Jackson Okay. And what does it cost?
36:04Ethan Rhodes4 The full programme is $5,500, and we can split it into instalments.
38:23Frances Jackson5 I think I just need to think about it.
40:27Ethan Rhodes Okay, no problem.
49:57Frances Jackson Can I get back to you by the weekend?
52:01Ethan Rhodes Of course. I'll put a follow-up in for Friday.

Ask this call

answers from the transcript · press / to ask
D9Lead scoreout of 100
Money0/35 · Can’t afford
Urgency5/25 · Low
Value seen4/20 · Low
Fit0/20 · Bad lead
How good a lead this was — not how well the call was run. Built from sections 1, 2, 3 and 6.
Claims checkConsistent

What the prospect said about money and experience held together across the call and the application.

Does what the prospect said hold together? Read the money, urgency and lead cards in this light.
1Financial situationCan’t afford

Little disposable income right now; would struggle with any plan.

from the call and the application · application: set aside Under $1k
2UrgencyLow

Wants change but no hard deadline.

from the call · application: readiness Ready to start this week
3Value seenLow

Interested but did not tie the programme to a concrete result.

4Main objectionFear

Main objection was fear.

“I think I just need to think about it.”

5Closer’s responseWeak

Accepted the stall without probing.

6Good lead?Bad lead

Not a buyer at this price point.

7Advice for the closer

When they stall, ask what would make it a yes today before offering a follow-up.

Post-call form check

✓ PCF matches
PCF saysCall shows
✓OutcomePitched No ClosePitched No Close
✓ObjectionFearFear
–Cash on the callblanknot shown
✓CloserEthan RhodesEthan Rhodes
“Call shows” is the AI’s read of the recording — play the moment to confirm before correcting the form.

Your review

✓ Reviewed by Marcus Hale
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