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Wayne Cook × Owen Pratt
Wed 2 Sept, 17:00 NY · wayne.cook@example.com · Pitched No Close
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30:43 / 46:33space play · ←/→ 10s · 1–7 sections · n next call
Transcript
0:20Owen Pratt Hey Wayne, it's Owen from Ledgerline — can you hear me okay?
0:32Wayne Cook Yeah, loud and clear. Thanks for making the time.
1:38Owen Pratt Of course. So I saw your application come through after the workshop. What made you book the call?
2:26Wayne Cook I watched the whole workshop and the pricing part was the first time it clicked for me.
4:50Owen Pratt Got it. Walk me through where you are right now — are you selling anything at the moment?
6:20Wayne Cook I did about two grand last month but it is all over the place.
9:26Owen Pratt And if we fast forward six months and this has worked — what does that look like for you?
10:27Wayne Cook2 Being able to quit the night shifts.
14:14Owen Pratt What has stopped you getting there on your own so far?
15:09Wayne Cook Sourcing. I never know if something will sell.
19:35Owen Pratt Let me ask — if this made sense, how would you be looking to invest in yourself?
20:43Wayne Cook1 I have savings set aside for exactly this.
25:42Owen Pratt3 So here is how Flip Lab works. Twelve weeks, a sourcing playbook, weekly live calls with Marcus and the coaches, and a pricing desk you can send items to.
28:01Wayne Cook Okay. And what does it cost?
28:53Owen Pratt4 The full programme is $5,500, and we can split it into instalments.
30:46Wayne Cook5 I would need to talk to my partner before I commit to anything like that.
32:46Owen Pratt I understand. What part of it worries you most?
40:20Wayne Cook Can I get back to you by the weekend?
42:08Owen Pratt Of course. I'll put a follow-up in for Friday.
Ask this call
answers from the transcript · press / to askC64Lead score
Money35/35 · Can afford
Urgency15/25 · Medium
Value seen4/20 · Low
Fit10/20 · Mixed
How good a lead this was — not how well the call was run. Built from sections 1, 2, 3 and 6.
Claims check
What the prospect said about money and experience held together across the call and the application.
Does what the prospect said hold together? Read the money, urgency and lead cards in this light.
1Financial situation
Has savings set aside and said so plainly.
from the call and the application · application: set aside $10k+
2Urgency
Wants change but no hard deadline.
from the call · application: readiness Ready to start this week
3Value seen
Interested but did not tie the programme to a concrete result.
4Main objection
Main objection was partner approval.
“I would need to talk to my partner before I commit to anything like that.”
5Closer’s response
Acknowledged it and asked a follow-up, but did not close the loop.
6Good lead?
Good intent, shaky finances.
7Advice for the closer
When they stall, ask what would make it a yes today before offering a follow-up.
Post-call form check
✓ PCF matches| PCF says | Call shows | |
|---|---|---|
| ✓Outcome | Pitched No Close | Pitched No Close |
| ✓Objection | Partner Approval | Partner Approval |
| –Cash on the call | blank | not shown |
| ✓Closer | Owen Pratt | Owen Pratt |
“Call shows” is the AI’s read of the recording — play the moment to confirm before correcting the form.
Your review
✓ Reviewed by Nate EllisPosted to #closer-call-review. Saving changes updates that message.